Lately, I’ve been feeling like a grade schooler punished along with the rest of the class for one student’s bad behavior. With Google’s Pandas, Penguins and other pandemonium-producing updates yet to come, we’re all Bart Simpson being forced to write on the SEO chalkboard, “I will not outsource link building to third-world countries that spam [...]
They were cute until Google got to 'em
If I say ‘Google Penguin’ to an SEO pro, they shudder. In the SEO world, Google’s Penguin update is the nastiest, scariest update since, I dunno, Florida?
Here’s an explainer for all the marketers who are wondering what the hell just happened to their traffic:
What’s an update?
The engineers at [...]
Facebook has just announced that they will be launching an ‘App Center’ to enable their users to find social web, desktop and mobile apps.
The stated reason behind the launch of this app center is to help users to find “the best apps” that their friends enjoy using.
Facebook will sell social applications through the App Center. [...]
Amid allegations of censoring content on the social network, Facebook has clarified that their spam filters might prevent certain text from being posted and this could easily be misconstrued as a form of censorship – and be turned into a storm in a teacup by some bloggers.
Robert Scoble, a popular tech blogger and Facebook user, [...]
Google+ has just launched their service ‘Hangouts On Air’ for all users.
This service had been launched in beta last September, for a few users, but is now being rolled out for all users. Now, users will be able to broadcast their own hangout sessions in real-time. The broadcast will be available to users all over the [...]
Facebook has just announced that they will be launching an ‘App Center’ to enable their users to find social web, desktop and mobile apps.
The stated reason behind the launch of this app center is to help users to find “the best apps” that their friends enjoy using.
Facebook will sell social applications through the App Center. [...]
Google+ has just launched their service ‘Hangouts On Air’ for all users.
This service had been launched in beta last September, for a few users, but is now being rolled out for all users. Now, users will be able to broadcast their own hangout sessions in real-time. The broadcast will be available to users all over the [...]
Amid allegations of censoring content on the social network, Facebook has clarified that their spam filters might prevent certain text from being posted and this could easily be misconstrued as a form of censorship – and be turned into a storm in a teacup by some bloggers.
Robert Scoble, a popular tech blogger and Facebook user, [...]
A few years ago I stepped into a role as an information architect and user experience designer at a Portland ad agency. Coming from a background in search marketing, this was quite a bit of a change for me. The first thing I noticed was that SEO & UX should really be a more integrated [...]
I’ve written other posts about hiring SEO firms: How to hire good ones. How to hire bad ones. But an update’s in order:
Questionnaire for an SEO agency
Start each agency you interview with 10 points. Add or subtract as indicated.
Ask yourself: How did this firm get in touch with you?
They cold-called or e-mailed you. No. -1
They [...]