In this article, ecommerce expert Rob Snell explains the advantages of drop shipping for the online merchant, such as saving upfront costs of inventory. But you need to balance this, says Snell, by the problems that drop shipping can bring. He concludes with examples of situations where fulfillment via drop shipping is especially appropriate.

In this video interview, PPC expert Joseph Kerschbaum explains the difference between ads on Google search results and ads on third party sites, Google’s Display Network. He offers several tips that will keep you from getting in trouble and that can increase your volume of conversions significantly.

Here are some articles that will help you this week.

Google has recently been accused by Microsoft of circumventing their privacy settings and tracking users of the Internet Explorer.
The whole controversy first started when a Stanford University graduate student, Jonathan Mayer, said that Google was bypassing the privacy settings of Apple’s Safari browser and tracking users on iPhones and Macs.
Soon thereafter, Microsoft followed with similar [...]

It has just been announced that Club Bing will soon be shut down.
Club Bing is a group of online word games that had been launched by Microsoft in April 2007. It was called Live Search Club previously.
When a player completes such a game he would earn tickets that could later be exchanged for some product [...]

Google has recently been accused by Microsoft of circumventing their privacy settings and tracking users of the Internet Explorer.
The whole controversy first started when a Stanford University graduate student, Jonathan Mayer, said that Google was bypassing the privacy settings of Apple’s Safari browser and tracking users on iPhones and Macs.
Soon thereafter, Microsoft followed with similar [...]

It has just been announced that Club Bing will soon be shut down.
Club Bing is a group of online word games that had been launched by Microsoft in April 2007. It was called Live Search Club previously.
When a player completes such a game he would earn tickets that could later be exchanged for some product [...]

I did a presentation a while ago about web copywriting, specifically for leads-based and professional services businesses. Today I rewrote it for a more general audience, and sharpened up a few things.
Here it is – have a look-see:
Writing for leads: How professionals can market themselves online
View more presentations from Ian Lurie