SamuelBranchjr.com

Do you work for a B2B company and believe social media engagement doesn’t make sense for your company?  Well, you’re not alone.  According to a recent report from digital marketing agency White Horse, 46% of B2B marketers surveyed indicated they thought social media was irrelevant to their company, compared to 12% of B2C respondents.
Although the [...]

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Does your online marketing strategy include things like “conversion,” “ROI” and “new customers?” If the answer is yes, then landing pages are something you’ve thought long and hard about.  Landing pages broker the exchange of information between you and the interested party. Combining an eye-catching offer button with an effective landing page can turn what [...]

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Did you know that Google Caffeine makes everyone’s search results different?
I’m not talking orders of magnitude different – but noticeably different.  Different enough that you can optimize your site in a way that helps you target even more qualified buyers to your local business.
Check out this video for a quick snippet of how Google Caffeine [...]

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I attended and spoke at the Online Marketing Summit
in Phoenix Arizona last week. OMS runs a series of 25+shows with about 10,000+ attendees per year throughout the US and Europe. There were three tracks B2B, B2C, and social media. I met dozens of business and marketing folks from the Phoenix area, along with several from [...]

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Chris Hughes is a man of social wisdom. From co-founding Facebook to developing President Obama’s powerful online campaign to now creating Jumo, another social startup, the tech guru has much to share about the role technology plays in social change.
Along with Scott Heiferman, CEO of Meetup, and Reshma Saujani, NY Congressional Candidate, the trio took part in a [...]

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In this article, SEO expert describes three techniques to take your SEO campaigns to the next level. He explains ways to (1) identify and improve high traffic webpages, (2) maximize natural search traffic from ‘long tail’ keywords, and (3) spot hot trends to build content around. He illustrates use of free tools such as Google Analytics, Google Suggest, [...]

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In this video interview, usability pioneer Jakob Nielsen explains how to conduct a simple user test. He explains how just five user tests can yield a great deal of insight and offers tips on how to conduct such a usability test. Then he share pros and cons about the online tool UserTesting.com

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In a recent blog post, Twitter has announced that they will not allow any third party to inject paid tweets into a timeline or any service that leverages the Twitter API.
They go on to explain that they want to give importance to architecting for extensibility, providing a robust API and ensuring the long term health [...]

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In a recent blog post, Twitter has announced that they will not allow any third party to inject paid tweets into a timeline or any service that leverages the Twitter API.
They go on to explain that they want to give importance to architecting for extensibility, providing a robust API and ensuring the long term health [...]

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OK, time for me to buckle down, quit messing around with silly posts, and wrap up the SEO training course I’ve been working on forever. It’s piece #1 of a larger Internet Marketing curriculum I’ve been working on forever and a day.
Thought I’d throw the outline out there and see what everyone thinks. This is [...]

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